Tuesday, January 15, 2008

Photoshop's Copy Merged






Have you ever wanted to copy across multiple layers in photoshop without flattening your image? Try the "Copy Merged" from Photoshop's Edit menu. It acts as if the document is flattened and grabs everything under your selection no matter what layer it's on - if it's visible in your selection, Copy Merged will grab it. Once you have it on the clipboard, paste the composited copy anywhere you like.

Monday, January 14, 2008

InDesign CS3 Easter Egg


Inside Adobe InDesign CS3 lies a new easter egg. An easter egg when referring to software is a small treat that programmers have hidden inside a program for the users to discover. On a mac go to the InDesign Menu and choose "about InDesign", on a PC go to the help menu and choose "about InDesign". On the splash screen type "butterfly". The screen will turn into a beautiful mountain photo with many butterflies flying. Here comes the fun part. Click on the butterflies and you will pin them, if you Alt (Option on a mac) click them, they fall off the screen. When you are done playing the game, or your boss is walking towards you just hit the ESC key and you are back to work.

Enjoy!

Friday, January 11, 2008

Moving out of Wisconsin

The Business Journal reported that more people are moving out of Wisconsin than moving in to it.

We can always speculate why - perhaps it's the availability of jobs, the climate, the scene - but what's your reason for staying (or leaving)?

Thursday, January 10, 2008

Resetting your Adobe Preferences

When all else fails, what do you do? Try resetting your preferences. Believe it or not, it is very easy to do. When you start up your application, hold down shift+ctrl+opt+apple (mac) or shift+command+opt+ctrl (pc). This will prompt you to delete your settings. Don't panic, its just a reset to factory settings.
Generally, this will remedy the little hiccups or glitches you may be experiencing especially with type or tools.

Also, don't forget about the eagerly awaited Adobe CS3/Leopard updates coming out later this month.

Wednesday, January 9, 2008

Thanking our Partners!

Every business has partners, sometimes known as business resources or vendors. I wanted to take a few minutes to both ENDORSE and thank our business resources. If you ever need support/advice/service in their area of expertise, don't hesitate to contact them directly or ask me to make an introduction.

In alphabetical order:
Advantage Golf of Wisconsin - We love our green C2 pens, hopefully you have one on your desk right now! Dale Tegtmeier is our preferred purveyor of chatckes! We like to call him the Chatckes King of Milwaukee. If you can put a logo on it, he can make it happen!

Big Shoes Network - need a job? an internship? a resource for marketing, advertising or design in the midwest? Look no further. Jeff and Martha Carrigan have created an on-line networking empire! We love that BIG Shoes Network!

Burton & Mayer - Brett & Steve Waterhouse do an incredible job! From the start they've exceeded our expectations, getting jobs done on short notice or connecting us with clients. They're rock stars and I cannot say enough about the level of genuine care and over-the-top service they've provided to our business since our inception in 2004.

DigiCopy - Paul Otero owns the local branches of Digicopy. As a former Apple guru he trained his staff well. They really know the hardware and software needed to get short run jobs done FAST and right! If you need to hit a quick copy place, look no further!

K2PR - Kathryn Wellner serves as our public relations pro, getting us placement in local, regional and national publications. We have a stack of clippings attributed to her hard work. She reps clients that need TV and radio appearances, as well as trade show and other media placement. Even though we're small potatoes compared to some of her clients, she always makes us feel like we're her number ONE priority. She's responsive, talented and well connected.

Locatelli Financial Services - CFO to the STARS, that's Jim Locatelli and his band of brainiacs. Dave the Tax Guru, Sheri and Chris all make our life at C2 easier, helping us with budgets, taxes and guiding us through the fun challenges of business ownership. Jim and his team serve several advertising, marketing and design firms, so he knows our biz, our clients and is an invaluable resource to us.

Park Bank - Sue Eick and Dale Guenther are NOT just bankers, they're supportive allies and friends. They really understand the needs of creative businesses and many of our clients are their clients. They've played an integral role in helping us grow!

Sells Printing - James "Jimmy" Wamser and Robert Hammen know Adobe and Apple software at expert levels and we're thrilled to have them as a training partner. When it comes to network and pre-press technology they're the answer. The Wams (as we affectionately call him) is an Adobe Certified Instructor with certifications in Acrobat, Photoshop and InDesign, while Robert is positively certifiable, boasting several Apple certs: Apple Certified Help Desk Specialist, Apple Certified Technical Coordinator, Apple Certified Systems Administrator.

Stamm Business Technologies - Dave Stamm has put together an incredible team of Apple and PC network pros offering the best cross-platform, IT/network support available. They service several creative firms and the internal design/advertising/marketing departments of some of Milwaukee's top companies. They understand the unique challenges of font related technologies, RIPs, Adobe and Quark software, etc. We partner with them regularly, sending our clients to them with hardware and network challenges. Stamm's crew always gets RAVE reviews. Look for them in a coming issue of Fortune Small Business Magazine as one of the business makeover consultants!

The Eisner - We love The Eisner...and we show it every year at their I LOVE THE EISNER event, also known as the XO (kiss hug). Join us at the XO on February 10 and show this industry gem YOUR love. We've used their amazing space for seminars, meetings, classes over the last 5 years, clients alway leave impressed. We appreciate the ever-evolving exhibits, Cori Coffman and Katie Sorenson's professionalism and dedication to both the museum and industry. The Eisner always needs volunteers...contact me for details!

Flash Library Management

The Library Panel in Flash is where you store all the assets needed to complete a Flash project. The nature of Flash development leads to libraries filled with false starts, unused elements, extraneous imports and general disarray.


Here is my solution that I use for every Flash project I work on. A well managed library can save hours of frustration and speed up the development process. In team based development it's practically required. Of course this is not the only way to work - treat this as a starting point for you to develop your own personal organization that works best for you and the type of projects you work on.


Here are the folders I create to manage my assets and some elements I start every project with (see screen shot at bottom of post)



00 Code Snippets

My favorite trick. this one is so good it's getting its own post and download next week. but the short answer is it's a movie clip with hundreds of lines of sample actionscript code that I can refer to during any project. the clip itself is never used in a movie but it's a fast, fast reference for quick copy and paste.

01 LTG
Stands for Layouts, Templates and Guides. Stuff that should not appear in final movie but is needed for placement purposes.

02 Imported Images
Imported JPG, PNG files.

03 Imported Vector
Vector art from other programs.

04 Imported Audio
Short audio pieces or sound effects less than about 2 seconds long. I always leave longer audio as an external file.

05 Basic Shapes
A simple square and circle that I use over and over in every movie. Why the awful lime green? It's easy to tell if there is a stray, unmodified occurrence in my movie. I also add any artwork that is not animated (movieclips with just one frame of art) to this folder.

06 Buttons
Buttons go here, this folder always starts with an invisible square button (built from the square in folder 05 Basic Shapes - reuse your symbols!)

07 Text
Movieclips with text.

08 Components
If I use any prebuilt Flash components they would go here.

09 Reserved for future use
As the name implies I'm not using 09 for anything right now.

10 Temp
holds test movieclips and experimental work. When and if these become part of the movie they move to a more appropriate folder. If they don't go into the final movie they go to folder 99 below (the trash). At the end of a project this folder is always empty.

11 Project Specific
folders 00 thru 10 are part of every project and they stay in that order for consistencies sake. Project specific folders holding complex parts of the movie always start at 11 and may have folders nested inside.

12 Project Specific
Just another example folder for this project.

99 Trash this
The 99 makes it sit at the bottom of the library panel. I consistently move unused elements to this folder as they are replaced by final or improved artwork. If it's in this folder it's not used in the movie. I delete this folder before handing the file off to the client. I do keep the folder in my master file.





Tuesday, January 8, 2008

A Note From Jim Conway ...

C2 is proud to introduce our newest full time instructor, Kevin Stohlmeyer. Kevin is both a designer and an Adobe Certified instructor in Photoshop and Illustrator with years of practical, creative experience under his belt that he enjoys sharing with our students. We couldn't be happier that Kevin has agreed to join our expert staff - there are lots of exciting changes and additions to our curriculum coming in 2008 and Kevin is going to be leading several of our initiatives.

Monday, January 7, 2008

Blogging Contest Winner!

We had a little internal contest here at C2, write a comment-able post that can be verified by a real address - win a gift certificate to Marchese's Olive Pit (Best Pizza in Milwaukee)!

I just wanted to take a moment to thank all of our posters and all of our readers and mention that after almost 4 months of blogging, we finally achieved it.

And the winner was our little Guru Fritz.

Check out the traffic-endearing post here!

http://100percentfreshc2.blogspot.com/2007/11/bug-in-photoshop-cs3-and-leopard.html#comments

Redacting in Acrobat 8 Professional.


If you ever have to remove sensitive information from a PDF Redaction is the way to go. To use the redaction tools go to Advanced > Redaction > Show Redaction Toolbar. Next click on the button "Mark for Redaction". Now select the area you want removed from your PDF. It can be the text, or even areas of an image. Finally click the button "Apply Redactions" and after you bypass the series of windows warning you that you can not undo this operation, your PDF is now removed of the sensitive information.

Saturday, January 5, 2008

GS in CA!

We're adding GS Design, one of our favorite clients and a damn good full-service agency, to the list of local firms getting national recognition for their amazing work.

GS Design's self-promo piece, Death and Taxes, was featured in the November 2007 Communication Arts.

Congrats to GS Design. The accolades are well deserved and a long time coming.

Friday, January 4, 2008

WOM Marketing (Word of Mouth)

I'm a BzzAgent. That's right. And I'm supposed to tell everyone. So I'm telling all of you!

The concept behind Bzz is brilliant. They'll give you product, you'll try it and then you'll tell people about what it is, what you like or don't like about it, then report back on a simple report form about what happened. That's it.

I know what you're thinking, it's kind of like being a secret shopper right? NO! Not at all. I was a secret shopper. There's no multi-page reports, no reimbursements times and forms, no payments and no secrecy. You actually NEED to tell people that you're a part of Word of Mouth Marketing. Simply Brilliant.

I've been delighted to be a part of this and highly recommend that you click on the little link above and sign up today. The more you participate, the more items you get to try. I'm currently reporting on a great product called Lypsyl, similar in concept to Burt's Bees - but a bit more tingly. Organic & natural, it eases my mind when it comes to putting products on and my lips have been softer than I can ever remember.

So now you're a part of my Word of Mouth - don't forget to let me know who you are so I can be a part of yours!

Thursday, January 3, 2008

Primitive tools in Flash CS3



If you didn't look close you may have missed two new  tools in Adobe Flash CS3, the Rectangle Primitive tool and the Oval Primitive tool. They can be found in the toolbox under the Rectangle tool (press and hold on the icon to show the hidden tools). These new shape tools allow for very fast (and non-destructive) basic alterations to shapes that you draw. Imagine rounded corners that you can go back and tweak without remaking the shape or taking the center out of a circle without running a permanent Modify>Combine Objects>Punch

(see animation demoing below)



professional recognition

Yesterday I received two professional design award books in the mail. The first, from Business Marketing Association, showed off the 2007 Pro-Comm awards winners, featuring the best business-to-business marketing efforts from across the US. The second was the AIGA 365 awards book. It was packed with design awards from identity to book covers. Very cool.

I was thrilled to see a few local agencies in both award books. Stephan and Brady won a BMA Silver Sledgehammer and Bader Rutter won at least 6 across several categories. Planet Propaganda won a couple AIGA 365 awards, as did a solo designer, Hans, from Wauwatosa. Check them out at the BMA site or the AIGA site.

Inspirational. Designers love to check out what our profession deems "the best," gleaning new ideas from the cutting edge and just plain brilliant pieces featured. Many designers then ask, "why don't we (my company and I) enter these awards?" A fire is lit, several fires actually...the fire to create award-winning design as well as the fire to enter existing award-winning design. What a great time to light those fires! Three local award shows are either taking entries now or will be soon.

Madison Advertising Federation (part of District 8 of the AAF) accepts Addy entries January 10 & 11. All show details available at SuperSweetCreative.com. It's a hilarious site, poking accurate yet tongue and cheek jabs at all who dare prepare entries for the Addys. Good stuff.

BMA-Milwaukee launch their Bell Awards promotions soon, calling for entries for their show on April 10.

Want to show off your inner artist? Enter the Eisner Museum's XO (I Love The Eisner) 250 Square Feet of Art competition! Go to the Eisner and grab a 1' x 1 ' board and create a visual masterpiece. In the past people have transformed the boards into lamps, clocks, sculptures, painings, framed photos and more. You can enter the juried competition or just submit your board to be sold at the annual Eisner fundraiser, the XO. It's art with a purpose.

What's my point? Seeing the best of the best makes our entire profession better. Individuals and organizations understand the benchmark they work against. And plenty of opportunities to enter work (and win personal and professional recognition) exist...So, light that fire!

Photoshop Express

The wait is almost over. Ever since Adobe CEO Bruce Chizen's announcement last September of an online version of Photoshop, the web has been a buzz about what this will look like, what will it feature, etc. Adobe since this announcement has already launched an online version of Adobe Premiere, called Premiere Express. (You can try it out here on YouTube's Mashup. ) I look at this as the trial run for Photoshop Express. Both are built using the Adobe Flex application which means these apps are completely run via your web browser and computer, not a remote server.

Here is what we know so far. Adobe plans to launch Photoshop Express in the first quarter of 2008. It is not meant to replace any existing software (you Elements users can exhale now), instead it will bring "Photoshop to the masses".

You will be able to use familiar items, such as the healing tools, crop, and liquify commands. This also has a limited history so there are undos! The one downside is that it has a lot of "auto" corrections instead of the familiar menu options. The way this will work is you choose what you want to change in your photo, such as saturation, then the application gives you a drop down with several options of varying degrees to click on. Convenient but limiting.

No matter what the final version of this Rich Internet Application (RIA) holds, it is bound to place Adobe as the
leader for online content and innovations.

If you want to learn more about Flex, RIA, or the future of web applications, be sure to check out the upcoming Flex presentation on Feb. 7 at WCTC. Check the pipeline for more info!

Wednesday, January 2, 2008

Stock VS Original Photography

You've seen this fight a million times. You want to use original photography for your client, but they have a teeny tiny budget so you're stuck with stock ... right?

Maybe not ... depending on what your client's budget is and what the image they're going for may be it may be 100% feasible for original photography. Join us on January 18 in conjunction with Studio Two for this intimate discussion on the art of Photography & editing.

For only $5.00 you'll get lunch, Photoshop Tips & Tricks and advice on how to invest appropriately in both stock and original photography.

Our Tips & Tricks for Photoshop will include the "Two Pass" Color Correction Method, Photoshop Botox, Electronic Liposuction, Tricks of the Trade and Cheats & Shortcuts.

Don't miss the opportunity to sign up today!

http://5friday-makeoriginal.eventbrite.com/