Initial View in PDFs

Most designers have large monitors (the lucky ones at least), but clients rarely do. A problem that can happen when you send a PDF of your design to a client is that the PDF opens and appears very large on their small screen. They may get upset and call you at 2 in the morning to inform you that you made the layout "too big." if the client realized they could simply fit the page to fit the screen, they would be able to view the PDF without any issues. Unfortunately, many people do know how or want to know how to do this.

The solution to this problem is to set the initial view the PDF before you send it to them, thus avoiding the early morning wake-up call. To do this, open up the PDF in acrobat professional and look at the document preferences (Cmd-D, Ctrl-D). In the preferences choose initial view and change it to fit page. Now whoever opens the PDF, the file will open and fit the screen no-matter what size their monitor is!